Private Label Nicotine Pouches, Made for Your Brand
Launch your own nicotine pouch brand with a factory that handles everything from recipe to finished cans. Choose a proven JADEHARE recipe or develop your own flavor and strength, then put it in packaging designed around your brand.
- Recipe & flavor development
- Packaging design
- Compliance documents
- Free samples

What you can customise
Every part of a nicotine pouch can be tailored. Start with one element or customise them all.
Custom flavors
Use one of 15 proven recipes or develop a signature flavor, including capsule dual-flavors.
Learn moreCustom packaging
Your logo, colours and warnings on the can, lid, label and carton, designed in-house or from your files.
Learn moreNicotine strength
Standard 6–19 mg per pouch, with custom levels formulated to your market and consumers.
Learn morePouch size & format
Classic white pouches or BLAST capsule pouches, 0.55 g fill, 16 or 20 per can.
Learn moreWhite label, private label or wholesale?
Three ways to work with JADEHARE. Not sure which fits? Tell us your plan and we will recommend one.
| White label | Private label (ODM) | Wholesale JADEHARE | |
|---|---|---|---|
| What it is | Our proven recipe, your brand on the can | Your own recipe, strength and packaging | JADEHARE-branded products for your market |
| You customise | Logo, can artwork, label, carton | Flavor, cooling, sweetness, strength, pouch format, can, label | Nothing — ready to sell |
| Speed to market | Fastest | Longer: recipe and artwork approval rounds | Fastest |
| Order size | Quoted per project | Quoted per project | 10,000+ cans per order for agent pricing |
| Best for | New brands testing a market | Brands building a distinctive range | Distributors and retailers |
Read the full comparison: White label vs private label nicotine pouches.
The JADEHARE OEM process
Seven steps with your approval at each stage. Nothing goes into production until you sign off the recipe and artwork.
- 01
Inquiry & brief
Tell us your market, target strengths, flavors, packaging idea and expected volume.
- 02
Samples
We send samples from existing recipes so you can test flavor, strength and pouch feel.
- 03
Formulation
Our R&D team adjusts nicotine, flavor, cooling and moisture until the recipe is approved.
- 04
Packaging design
Can, lid, label and carton artwork are finalised and proofed with you.
- 05
Compliance check
Labels, warnings and documentation are aligned with your destination market.
- 06
Mass production
Production on our EU-standard line with in-process quality checks.
- 07
QC & shipping
Final inspection, lab documentation and export shipping to your warehouse.
One partner for the whole project
Beyond manufacturing, our team supports the parts of a launch that usually slow brands down.
Product debugging & formulation
Nicotine strength, moisture, pH, sweetness and cooling are tuned to your target market and consumer profile.
Packaging design
Can artwork, lid embossing, colour, labels, outer cartons and warnings designed in-house or from your files.
Regional compliance
Labelling, warnings, documentation and lab reports prepared for the destination market you sell into.
OEM / ODM manufacturing
Your brand on our production line: white label from existing recipes or fully custom ODM development.
Marketing support
Product photography, renders, flavor descriptions and sales materials for launches and distributors.
Investment & partnership
Regional partnership, co-branding and joint development options for long-term partners.




More than a can: a brand your buyers remember
Our in-house designers have built the JADEHARE identity across cans, retail signage, vehicles and merchandise. The same team can help you shape packaging and launch materials, or work from your agency's files.
- Can artwork, lid embossing and colour matching
- Outer cartons, display boxes and shipping cases
- Product renders and photography for launch and listings
OEM key facts
Last reviewed 2026-10- Nicotine
- Synthetic (tobacco-free) nicotine, purity up to 99.999%
- Production workshop
- 4,600+ m² dedicated preparation workshop built to EU standards
- Monthly capacity
- 3,000,000+ cans per month
- Audits
- Passed audits by the US FDA and the UK MHRA (per company disclosure)
- R&D
- In-house R&D team led by PhD researchers
- Standard strengths
- 6, 8, 10, 12, 14 and 19 mg nicotine per pouch; custom strengths on request
- Pouch fill
- 0.55 g per pouch, food-grade non-woven fleece, wet process
- Can
- PP round can — 20 pouches (classic) or 16 pouches (BLAST capsule)
- Shelf life
- 18 months; store below 20 °C
- Services
- OEM / ODM / white label: formulation, flavor development, packaging design, regional compliance support, marketing support
OEM & private label FAQ
Does JADEHARE offer white label and private label nicotine pouches?
Yes. JADEHARE manufactures white label nicotine pouches from our existing recipes and fully custom private label (ODM) pouches with your own flavor, strength and packaging. We handle formulation, can and label design, compliance documents and production in our Beijing factory.
What is the minimum order quantity (MOQ) for nicotine pouches?
Wholesale orders of existing JADEHARE products qualify for agent pricing from 10,000 cans per order. Private label MOQ depends on how much is customised (flavor, strength, can colour, printing method), so we quote it per project. Send us your brief and we will reply with the MOQ, price and lead time for your exact specification.
Which nicotine strengths can you produce?
Our standard catalogue covers 6, 8, 10, 12, 14 and 19 mg nicotine per pouch. For OEM projects we can formulate other strengths to match your market, including lower levels for markets with nicotine limits and stronger levels where allowed.
Can you design the packaging for my brand?
Yes. Our design team can create can artwork, lid embossing, label layouts, outer cartons and display boxes, or produce from your print-ready files. We include the warnings and label information your destination market requires.
What does the OEM process look like?
A typical project runs in seven steps: brief, samples, formulation, packaging design, compliance check, mass production, and QC & shipping. You approve the recipe and artwork before production starts, and receive inspection documents with every shipment.
Tell us about your brand
Share your market, target strengths, flavors and expected volume. We reply within one business day with MOQ, pricing and a sample plan.
- 1Send your briefMarket, volume, flavors, packaging
- 2Quote & sample planPrice, MOQ and lead time
- 3Free samplesTest flavors and strengths
- 4ProductionApprove and go to mass production
Request a quote or free samples
B2B only. We reply within 1 business day · Prefer chat?WhatsApp us
