WARNING: This product contains nicotine. Nicotine is an addictive chemical.
OEM & private label

Custom Nicotine Pouch Flavors

Flavor is the first thing consumers judge and the main reason they come back. Our flavor team works from 15 proven recipes or from your brief to create a taste that is distinctly yours.

Botanical flavor research in the JADEHARE lab

Start from a proven recipe

The fastest route is to pick from our current range of 10 classic white flavors and 5 BLAST capsule flavors. These recipes are already in production, so samples are available immediately and the path to your first order is short.

  • Mint & cooling: Spearmint, Ice Cool, Doublemint Icing
  • Fruit: Grape, Lemon, Coconut, Tropic Breeze, Red Fruits, Orange Mango, Apple Juice, Pineapple Mango
  • Coffee & dessert: Coffee, Ice Cream, Chocolate Coffee
  • Energy: Energy

Tune it to your market

Taste preferences differ between markets. Nordic consumers often prefer strong cooling and berry notes, while other regions favour sweeter fruit or dessert profiles. We adjust the recipe so it fits the people you sell to.

  • Sweetness level
  • Cooling intensity
  • Flavor intensity and duration
  • Moisture and mouthfeel
  • Base and capsule flavor pairing (BLAST)

Develop a signature flavor

For a fully custom flavor, share a reference product, a flavor description or a mood board. Our team creates lab samples, you test and give feedback, and we iterate until the recipe is approved. Flavors are made with food-grade flavorings extracted from natural plants and applied with our layer-by-layer coating, which releases flavor gradually.

Flavor development options
OptionWhat changesTypical use
Stock recipeNothing: proven JADEHARE flavorFast launch, market testing
Adjusted recipeSweetness, cooling, intensity, strengthFit a recipe to local taste
New flavorFull flavor development from your briefSignature SKU, brand differentiation
Capsule pairingBase flavor + burst flavor combinationPremium tier, capsule range

Custom flavors: FAQ

Can you copy a flavor from another brand?

We can use a reference product to understand the flavor direction you want, then develop an original recipe in that style for your brand. We do not reproduce another brand's protected recipe or trade dress.

How many flavors should a new brand launch with?

Most new private label brands launch with 3–6 SKUs: one or two mints, one or two fruits and one distinctive flavor such as coffee or a capsule pouch. You can add SKUs once you see what sells.

Are the flavorings food-grade?

Yes. JADEHARE uses food-grade flavors extracted from natural plants together with synthetic nicotine and food-grade excipients.

B2B inquiry

Discuss custom flavors for your brand

Tell us your market, volume and the products you are interested in. We reply with pricing, MOQ and a sample plan within one business day.

  1. 1
    Send your briefMarket, volume, flavors, packaging
  2. 2
    Quote & sample planPrice, MOQ and lead time
  3. 3
    Free samplesTest flavors and strengths
  4. 4
    ProductionApprove and go to mass production

Request a quote or free samples

Step 1: your project
Strengths of interest

B2B only. We reply within 1 business day · Prefer chat?WhatsApp us

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